Dark Knight
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The holiday season may not yet have arrived, but Christmas is back at Wal-Mart.
After being vilified by conservative critics last year for switching its holiday message from "Merry Christmas" to "Happy Holidays," the world's largest retailer changed its mind again.
Wishing for a bigger holiday season after a sluggish fall, the chain said last week that 60 percent more of its merchandise will be labeled with "Christmas." And customers will hear Christmas carols as they shop.
"We're hoping this will be more in tune with what customers want," said spokesman Nick Agarwal.
Wal-Mart is not alone. While Best Buy Co. is sticking with "Happy Holidays," other retailers like Kohl's Corp. and Walgreen Co. are doing the same thing as Wal-Mart.
"They're all trying to get the spirit back," said industry analyst Marshal Cohen. "Especially since their holiday schedules have been off to a slow start."
http://www.indystar.com/apps/pbcs.dll/article?AID=/20061112/BUSINESS/611120395