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  1. #1
    Join Date
    Aug 2003
    Posts
    7,188

    Marketing in a tough housing market

    This made me laugh, what a creative idea to market your home in a tight housing market.

    http://www.chicagotribune.com/news/n...,2098576.story

    MINNEAPOLIS - Whoever buys Bob Fanning's house will hope he dies. And Fanning is fine with that.

    Trying to separate his 5,600 square-foot western Wisconsin home from others in the real estate glut, Fanning, 69, has come up with an odd incentive: The buyer will be named beneficiary to a 10-year, $500,000 term life insurance policy. If Fanning dies in that time, the purchase price of the Whitehall, Wis., home listed at $498,900 is covered.

    "He's an outside-the-box thinker, no question about it," said his Realtor, Wayne Peters.

  2. #2
    Join Date
    Dec 2004
    Location
    Midwest
    Posts
    2,405
    Pretty clever! If I were looking to buy, it would make me take a look or two at this property.

  3. #3
    Join Date
    Jul 2004
    Location
    Dana Point,CA
    Posts
    52,752
    Quote Originally Posted by golfmom View Post
    This made me laugh, what a creative idea to market your home in a tight housing market.

    http://www.chicagotribune.com/news/n...,2098576.story

    MINNEAPOLIS - Whoever buys Bob Fanning's house will hope he dies. And Fanning is fine with that.

    Trying to separate his 5,600 square-foot western Wisconsin home from others in the real estate glut, Fanning, 69, has come up with an odd incentive: The buyer will be named beneficiary to a 10-year, $500,000 term life insurance policy. If Fanning dies in that time, the purchase price of the Whitehall, Wis., home listed at $498,900 is covered.

    "He's an outside-the-box thinker, no question about it," said his Realtor, Wayne Peters.
    aww geez.

  4. #4
    curious1 is offline So broccoli, mother says your good for me,well I'm afraid i'm not good for you!
    Join Date
    Feb 2005
    Location
    The Tarheel State - Go HEELS!
    Posts
    1,893
    In 2 years we will be discussing on WS whether Bob's death really was a suicide or a murder made to look like a suicide.



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