Results 1 to 15 of 15

Thread: Dannon settles false advertising lawsuit over Activia, DanActive yogurt

  1. #1
    Join Date
    Sep 2004
    Location
    Not Of This World
    Posts
    21,885

    Post Dannon settles false advertising lawsuit over Activia, DanActive yogurt

    The company agrees to set up a $35-million fund to reimburse consumers who bought the products. It had been accused of trumpeting health benefits that didn't exist.


    http://www.latimes.com/business/la-f...,3094231.story



    Deuteronomy 18:10-12 (KJV)

    10 There shall not be found among you anyone who makes his son or his daughter pass through the fire, or one who practices witchcraft, or a soothsayer, or one who interprets omens, or a sorcerer, 11 or one who conjures spells, or a medium, or a spiritist, or one who calls up the dead. 12 For all who do these things are an abomination to the Lord. (KJV)

    To help the victims of the deadly tornadoes, please click here.

    Follow me at my Biblical Blog: http://scripture-demystified.blogspot.com

    Baruch ha Shem Adonai.

  2. The Following 6 Users Say Thank You to Dark Knight For This Useful Post:


  3. #2
    believe09's Avatar
    believe09 is offline For nothing is secret that will not be revealed
    Join Date
    Sep 2007
    Location
    Oh Captain, My Captain
    Posts
    26,185
    Guess that will put Jaime Lee Curtis out of a job...
    email me


    Long Lost Love: The Bob Harrod Story Disappeared/ID Network
    Amazon: Purchase Long Lost Love $1.99


    Bob Harrod SAR


    “The first time someone shows you who they are, believe them.”
    ― Maya Angelou

  4. The Following User Says Thank You to believe09 For This Useful Post:


  5. #3
    Join Date
    Aug 2005
    Location
    The South, USA
    Posts
    2,420
    I can't even wrap my mind around the kind of money they're talking about if $35 million avoids a costly litigation!

  6. The Following User Says Thank You to Mr. E For This Useful Post:


  7. #4
    SewingDeb's Avatar
    SewingDeb is offline "Sorry, I'm not qualified to land the plane."
    Join Date
    Apr 2004
    Posts
    9,080
    I tried Activia last year but it didn't do anything that I could tell. My SIL swears by it...wait until she hears about this.

  8. The Following User Says Thank You to SewingDeb For This Useful Post:


  9. #5
    Join Date
    Jul 2004
    Location
    North Carolina's beautiful Blue Ridge Mtns.
    Posts
    5,427
    Well it sure moves me...LOL literally. I can tell the days I don't eat it. I can guaranteeeee that when I do eat it what moves is not my mind.

  10. The Following 3 Users Say Thank You to tiredblondy For This Useful Post:


  11. #6
    Join Date
    Sep 2004
    Location
    Not Of This World
    Posts
    21,885
    I've bought a LOT of the DanActive the last few winters mainly because it claimed it was clinically prove to boost the immune system (although I was never sure if it helped or not, lol.) Needless to say, I was not happy to hear about this and I will certainly try to get in on the class action to get some of money back!



    Deuteronomy 18:10-12 (KJV)

    10 There shall not be found among you anyone who makes his son or his daughter pass through the fire, or one who practices witchcraft, or a soothsayer, or one who interprets omens, or a sorcerer, 11 or one who conjures spells, or a medium, or a spiritist, or one who calls up the dead. 12 For all who do these things are an abomination to the Lord. (KJV)

    To help the victims of the deadly tornadoes, please click here.

    Follow me at my Biblical Blog: http://scripture-demystified.blogspot.com

    Baruch ha Shem Adonai.

  12. The Following 2 Users Say Thank You to Dark Knight For This Useful Post:


  13. #7
    Join Date
    Aug 2003
    Location
    Atlanta GA
    Posts
    7,447
    From the link above:

    As part of the settlement, the company agreed to make changes to the labeling and advertising of Activia and DanActive by increasing the visibility of the scientific names of the "probiotic" cultures in the yogurts, court documents said. Dannon also agreed to remove the word "immunity" from its DanActive products.

    DanActive labels that say the yogurt has "a positive effect on your digestive tract's immune system" will be reworded to say the yogurt will "interact with your digestive tract's immune system."


    That just doesn't sound like such a huge big deal to me. $35M???

    My gastrointerologist swears by it, and it has helped any time my DD or I have had to be on antibiotics. I've switched to natural Greek yogurt now to avoid the artificial sweeteners, but I think the cultures are really good for you.
    Please help find Gerry Largay, 66, missing on the Appalachian Trail in Maine.
    http://www.wlbz2.com/news/article/25...ssing-in-Maine

  14. The Following 3 Users Say Thank You to angelmom For This Useful Post:


  15. #8
    I think the issue here is they were trying to tout the benefits of live and active cultures (which yogurt has always had) without calling it live and active cultures. Most, if not all, yogurts have these cultures, and have always been good for digestion. Each person will have different experiences though.

    Yogurt cultures are a pro-biotic, however, their marketing was extremely deceptive when they attempted to claim their yogurt provided more pro-biotic benefit. Across the board, yogurt pretty much has the same stuff. Shame on them.

  16. The Following 2 Users Say Thank You to Disguiseduser0308 For This Useful Post:


  17. #9
    Join Date
    Sep 2003
    Posts
    1,426
    Wouldn't all yogurt have the same benefits?? I look for yogurt that has "acidopholus" on the label. That works.

  18. The Following User Says Thank You to miimaa For This Useful Post:


  19. #10
    Miss_Scarlett's Avatar
    Miss_Scarlett is offline Oh, come on, you don't think I'm gonna fall for that old trick?
    Join Date
    Sep 2009
    Location
    In the secret passage...
    Posts
    397
    I saw one of their ads on TV this morning and it still stated something like "proven to change your gastrointestinal system." Not a direct quote, but they used the word "proven" which I thought was the language they had to change?

  20. The Following User Says Thank You to Miss_Scarlett For This Useful Post:


  21. #11
    Join Date
    Apr 2005
    Location
    Montecito, CA
    Posts
    2,051
    I take kefir whenever I'm on antibiotics, to combat a potential yeast imbalance. My understanding (from decades ago) is that one needs the combination of acidopholus and lactobacillus both of which were supposedly in kefir v.s. plain yogurt.

    DanActive seems like kefir, albeit not quite so thick. I used to consume it for its immune system boost but I must admit, I never truly believed those claims. I just figured it couldn't hurt me until I made a trip to Trader Joe's for kefir. ;-)

    Ack, just looked-up a dictionary def: kefir contains lactobacillus and streptococcus. Hmmm.

    Agree with others about $35M seeming excessive.

  22. The Following User Says Thank You to shana For This Useful Post:


  23. #12
    Miss_Scarlett's Avatar
    Miss_Scarlett is offline Oh, come on, you don't think I'm gonna fall for that old trick?
    Join Date
    Sep 2009
    Location
    In the secret passage...
    Posts
    397
    Kefir is a little strong for us in taste. We use yogurt and Culturelle probiotics when needed.

  24. The Following 2 Users Say Thank You to Miss_Scarlett For This Useful Post:


  25. #13
    Join Date
    Sep 2004
    Location
    Not Of This World
    Posts
    21,885
    If only 1 million people (out of a country of 330 million) take part in the class action and receive the maximum $100 back, that's $100 million right there. Even with lesser amounts given, they will blow through $35 million easily, and likely sold far more than that over the past several years.



    Deuteronomy 18:10-12 (KJV)

    10 There shall not be found among you anyone who makes his son or his daughter pass through the fire, or one who practices witchcraft, or a soothsayer, or one who interprets omens, or a sorcerer, 11 or one who conjures spells, or a medium, or a spiritist, or one who calls up the dead. 12 For all who do these things are an abomination to the Lord. (KJV)

    To help the victims of the deadly tornadoes, please click here.

    Follow me at my Biblical Blog: http://scripture-demystified.blogspot.com

    Baruch ha Shem Adonai.

  26. The Following User Says Thank You to Dark Knight For This Useful Post:


  27. #14
    Join Date
    Aug 2003
    Location
    Atlanta GA
    Posts
    7,447
    Quote Originally Posted by Dark Knight View Post
    If only 1 million people (out of a country of 330 million) take part in the class action and receive the maximum $100 back, that's $100 million right there. Even with lesser amounts given, they will blow through $35 million easily, and likely sold far more than that over the past several years.
    Not to mention the 11 million + for lawyers' fees.
    Please help find Gerry Largay, 66, missing on the Appalachian Trail in Maine.
    http://www.wlbz2.com/news/article/25...ssing-in-Maine

  28. The Following User Says Thank You to angelmom For This Useful Post:


  29. #15
    Miss_Scarlett's Avatar
    Miss_Scarlett is offline Oh, come on, you don't think I'm gonna fall for that old trick?
    Join Date
    Sep 2009
    Location
    In the secret passage...
    Posts
    397
    How will they ever prove this sort of thing for people? I know my mother bought it, but she won't take all the time to try to get a refund. Maybe it's the people who bought in bulk for organizations that will take part.

  30. The Following User Says Thank You to Miss_Scarlett For This Useful Post:


Similar Threads

  1. Yogurt Shop Murderers Wrongfully Convicted ... Or Not?
    By Wudge in forum Crimes in the News
    Replies: 19
    Last Post: 01-14-2010, 02:49 PM
  2. Lawyer: DNA clears Yogurt Shop Murder Suspects
    By colette in forum Crimes in the News
    Replies: 4
    Last Post: 01-02-2009, 09:05 PM
  3. False Leads, False Reports
    By MissHolmes in forum Skyla Whitaker and Taylor Placker
    Replies: 19
    Last Post: 06-28-2008, 12:13 AM
  4. Replies: 0
    Last Post: 12-05-2005, 04:51 PM

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •