LinasK
Verified insider- Mark Dribin case
- Joined
- Jun 3, 2004
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by Ken Tucker
As we all bask in the afterglow of Conan OBriens tremendous final Tonight Show, I have some cold water to pour on this. Theres little doubt that, over the course of the rest of the year, the biggest winner of the late-night wars will be Jay Leno.
Why? Because once Leno re-takes the Tonight Show desk on Mar. 1, hell begin one of his inexorable, inexhaustible efforts to regain the ratings lead over David Letterman, now not just his rival but his grand arch-enemy. (Think Dave as Batman [brooding, wily, powerful] and Jay as The Joker [giggly, wily, powerful].)
And as much as it pains me to write this, Leno will probably succeed; its just a matter of how long it takes.
Because if you think the vast majority of Americans who have long watched The Tonight Show truly believes Jay is tarnished or the bad guy, as so many pundits have written, youre deluded. Middle America still loves Jay, and the backlash to the backlash will be that Leno emerges just the way hes been positioning himself: As the loyal underdog whos now coming to rescue NBCs late-night ratings. more at link: http://watching-tv.ew.com/2010/01/25/jay-leno-conan-obrien-tonight-show-late-night/
As we all bask in the afterglow of Conan OBriens tremendous final Tonight Show, I have some cold water to pour on this. Theres little doubt that, over the course of the rest of the year, the biggest winner of the late-night wars will be Jay Leno.
Why? Because once Leno re-takes the Tonight Show desk on Mar. 1, hell begin one of his inexorable, inexhaustible efforts to regain the ratings lead over David Letterman, now not just his rival but his grand arch-enemy. (Think Dave as Batman [brooding, wily, powerful] and Jay as The Joker [giggly, wily, powerful].)
And as much as it pains me to write this, Leno will probably succeed; its just a matter of how long it takes.
Because if you think the vast majority of Americans who have long watched The Tonight Show truly believes Jay is tarnished or the bad guy, as so many pundits have written, youre deluded. Middle America still loves Jay, and the backlash to the backlash will be that Leno emerges just the way hes been positioning himself: As the loyal underdog whos now coming to rescue NBCs late-night ratings. more at link: http://watching-tv.ew.com/2010/01/25/jay-leno-conan-obrien-tonight-show-late-night/