I just composed a lengthy comment criticizing that press conference, but hey - who needs in-depth negativity. Just let me say that, as usual, I was disappointed.
The info given about contacting LE was confusing - three different phone numbers in addition to mumbo-jumbo about LE doing everything it can to protect your rights, the latter serving only to remind a potential caller of the trouble they're into if they participated in the crime or aftermath - as would almost certainly be the case if someone has actionable info about the matter.
Keep it simple, stress the reward, tug on the heartstrings.
Prayer is a fine thing, but this one took up about 40% of the presser, at the expense of people asking questions. It's fine as a private matter but this was a state press conference and it came across as using God to block criticism of LE non-performance in this case.
And if Miss Jessica calls them "my agents" one more time, I'm going to scream!