Here is my theory about ABC’s coverage of the case. I think when the story first broke, producers decided that this case would be the successor to the Anthony case. But they had to convince the public of that. I think GMA decided to use the tactic of giving a case significant coverage, of talking about anything related to the case, in the hopes that they could generate enormous public interest. Now I believe there was interest in Lisa’s case, but it’s hard for me to be convinced that interest was so high that the public wanted to see the family trick-or-treating, especially when coverage decreased dramatically in November.
Now, I think the producers for GMA saw that interest in the case was not high enough to continue to justify being in Kansas City, and of desperately trying to find something to talk about. Also, it was becoming obvious that the case wasn’t going to trial, and I don’t think they wanted to pursue an unsolved case. I think they decided that they would talk about the case when something happened, or if the parents decided to talk.
So, from Halloween to early February, we don’t hear from D&J. I believe their team decided that it would be beneficial for them to lay low for a few months so when they finally talked, interest would be very high. So with the parents not talking, and LE not releasing any new information, GMA pretty much dropped the case.
In my opinion, the reason why interest in this case waned after a month, is because of the media’s desire to make this the new Casey/Caylee case. People were frusturated that Casey got away with murder, and turned into a celebrity in the process. People hear about the media deal, the New York lawyers, and the benefactor, and it left a bad taste in their mouth. I think people could just *feel* the media trying to make Deborah into the new Casey, and they (consciously or unconsciously) changed the channel.
